Abbie White -


Abbie White

Abbie has over a decade of proven sales and sales management experience in the UK and Australia, working in a variety of sectors including technology, CPG and travel, and for major global brands such as IBM.

Abbie is the founder of Sales Redefined and is solely dedicated to empowering small business owners to authentically increase sales without the overwhelm. 

Abbie has a passion for authentic sales and a flair for developing competitive sales strategies to secure market share dominance. 

Guiding business belief:
“Growth and comfort do not co-exist.” – Ginni Romety

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